This week we took a look at traffic from the past 30 days for 5000+ URLS that utilize Ngage Live Chat in order to see the breakdown of desktop vs. mobile traffic. Currently, 64.46% of web traffic drives through traditional desktop/laptop devices while 35.54% of traffic comes from mobile devices (27.62% mobile phones / 7.92% tablets).
We find this information to be pretty compelling.
Our operations team is constantly working to refine our service with respect to constantly changing technological demands. As such, making sure that Ngage Live chat works seamlessly with mobile technology, and having a strategy to convert mobile visitors, is one of our top priorities.
Our data show that people using mobile devices tend to browse the web at a much faster pace than people on a personal computer, and because of this, we tailor our chat approach to each visitor based on the type of device that they are using. When someone using a mobile device initiates a chat with an Ngage Live operator, the operator is notified that the visitor is using a mobile device, which prompts the operator to conduct the chat in a slightly different manner than he or she would if the visitor were chatting from a desktop. We have found this varied approach to yield much better results for this specific type of chat, thus helping you turn more visitors to your website into clients.
For more information about how we can help you convert a higher percentage of your website visitors into clients, give us a call, or simply chat us up.