No question about it. Texting is changing the way people exchange information. The amount that people communicate through text messaging (SMS, email, facebook, instant messaging) has increased massively in recent years. The Pew Research Center’s Internet and American Life Project found that Americans are beginning to prefer texting to calling. According to the report, adults with cell phones send or receive an average of about 41 text messages a day. Adults ages 18 to 24 send or receive an average of 109 texts each day. And those numbers are increasing.
Whether or not this change is a positive or negative change for society is up for debate. Many people believe that text messaging has had a negative influence; as it’s a less personal form of communication compared to talking with someone on the phone or in person. Ngage Live Chat has embraced this concept. The reality is that sometimes, impersonal is BETTER. When a potential client conducting a search for a lawyer or doctor, it can be highly personal. Privacy and sensitivity are critical elements and for some personality types, live chat can be the difference between taking the next step, or bouncing off a website. Furthermore, live chat allows inquires to be conducted when an individual is at work (and perhaps shouldn’t be doing personal business), or in a public setting. With live chat, personal and sensitive details can be shared without the risk of being overheard by “those pesky, eavesdropping coworkers” (you know who you are) or inquisitive strangers. Simply put, live chat & text conversations allow for more privacy than phone conversations, and allow multi-conversations to occur simultaneously.
So remember… when your kids take out their phones at the dinner table, it’s not because they don’t like you; they’d just rather chat than talk. It’s shorter, faster, and to the point. We hope this article wasn’t too long. Look on the bright side… at least we didn’t call you. Let us know (chat us up or call) if you would like to discuss how Ngage Live chat can help your business.