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Ngage Best Practice Tip: Increasing Chat Volume

You most likely use a wide range of tactics to bring in new clients, such as search engine optimization (SEO), pay-per-click advertising (PPC) and social media, as well as traditional forms of advertising (TV, radio, billboards and print ads). All of these things can be aimed at driving more people to your website.

Live chat will help convert significantly more of those visitors before they leave your site and greatly improve the return on investment (ROI) of your existing marketing campaigns. If you are looking to receive more chat opportunities, here are some suggested activities that can produce results:

  • Include your Ngage Live Chat window invites on ALL of your web properties, including your homepage and blog posts.
  • Make sure Ngage is on your online directory profile (if you have one) – for example, Lawyers.com or Avvo profiles for attorneys.
  • Implement Ngage text-to-chat and promote that text number anywhere and everywhere – even on billboards.
  • Run an SEM campaign to drive more visitors and convert more chats – you can utilize text-to-chat directly on the Google Ad, for example, which converts at a very high rate.

Have questions about these tips or about your Ngage account? Reach out to us at 1-866-201-8169 – we’re here to help you make the most out of your digital campaigns!

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