No question about it. Texting is changing the way people exchange information. The amount that people communicate through text messaging (SMS, email, facebook, instant messaging) has increased massively in recent years. The Pew Research Center’s Internet and American Life Project found that Americans are beginning to prefer texting to calling. According to the report, adults with cell phones send or receive an average of about 41 text messages a day. Adults ages 18 to 24 send or receive an average of 109 texts each day. And those numbers are increasing.
Whether or not this change is a positive or negative change for society is up for debate. Many people believe that text messaging has had a negative influence; as it’s a less personal form of communication compared to talking with someone on the phone or in person. Ngage Live Chat has embraced this concept. The reality is that sometimes, impersonal is BETTER. When a potential client conducting a search for a lawyer or doctor, it can be highly personal. Privacy and sensitivity are critical elements and for some personality types, live chat can be the difference between taking the next step, or bouncing off a website. Furthermore, live chat allows inquires to be conducted when an individual is at work (and perhaps shouldn’t be doing personal business), or in a public setting. With live chat, personal and sensitive details can be shared without the risk of being overheard by “those pesky, eavesdropping coworkers” (you know who you are) or inquisitive strangers. Simply put, live chat & text conversations allow for more privacy than phone conversations, and allow multi-conversations to occur simultaneously.
So remember… when your kids take out their phones at the dinner table, it’s not because they don’t like you; they’d just rather chat than talk. It’s shorter, faster, and to the point. We hope this article wasn’t too long. Look on the bright side… at least we didn’t call you. Let us know (chat us up or call) if you would like to discuss how Ngage Live chat can help your business.
No two ways about it, we are a culture of now. When we want something, we want it twenty minutes ago. As a culture, we are more than willing to pay premiums for speed. Direct flights, same day photos, overnight shipping, instant downloads, and video on demand are among the services we regularly pay more for. Consider the rates for Comcast Internet Service, basic connectivity (up to 20 Mbps) can be purchased for $29.99 per month, whereas ultra fast service (up to 105 Mbps) will run $199.99 per month. That’s 5 times the speed for over 6 times the cost. Compare direct flights to connecting flights and the cost for speed relationship is even more apparent.
We’ve all become impatient when trying to find information, or waiting for a web page to fully load; the frustration of not finding what we’re looking for can be measured in speed. It’s not that we can’t find something… it’s that we can’t find something immediately.
One of the primary benefits of Ngage live chat is that it allows for immediate interaction with potential clients. You could argue that live chat taps into the “now impulse” that has come to define our culture.
If you are interested in exploring the specifics of how Ngage can help your business, call (or chat) with us to set up a time to talk.
It is no secret that the US Hispanic population is growing at a rapid pace. According to the 2010 Census report, the US Hispanic community grew by 43% in the last 10 years. During this period, the Hispanic population topped 50 million for the first time, or roughly 1 out of every 6 Americans.
Over the past 18 months, these statistics have been discussed within Ngage / Cloud 8 Sixteen. We have wondered how to make our clients more accessible to the Spanish speaking community. Given that analysts predict that Hispanics could account for 1/3rd of the US population by 2050 – we concluded that it was critical to provide a live chat solution in Spanish.
Ngage is proud to offer its Live Chat feature in Spanish. This means that if you have a website in Spanish, the Ngage Live Chat window will also display in Spanish. It’s that simple. If you have multiple sites, there are no extra charges after each site’s installation fee. You will still only pay for the individual client leads that meet the criteria for legitimacy.
The operators who monitor the website are fluent in Spanish and will therefore better interact with your potential clients. This is not a translation tool. The operator will write intelligently using proper Spanish grammar. Your website’s visitors will not receive responses in the broken Spanish that you may find with translation software, which would in turn reflect poorly on your business or practice. These are actual Spanish-speaking operators, providing, yet again, another way to convert virtual eyes into real life clients.
If you would like to discuss this with an account rep at Ngage please contact us at 800.267.1704 (or chat with us and provide the best time for us to call).
Ngage, the Live Chat division of Cloud 8 Sixteen, Inc recently announced that it has hit yet another milestone by adding it’s 700th web site. The data shows that the rate of adoption of Ngage’s Live Chat Service has more than tripled compared to the previous year.
Kim Curtis, Co-founder of Ngage & COO of Cloud 8 Sixteen Inc, attributes the increase to a basic awareness of legal firms towards the importance of delivering 24/7 support to their clients and prospects. What once seemed like an optional feature or a gadget for high tech law firms is now becoming an essential strategic advantage for converting prospects and helping law firms adapt to the high-paced, information-now culture.
“These numbers show a fundamental shift in how lawyers view live chat support,” Curtis said. “The increased use of live chat has helped to turn Ngage live chat from a nice addition to an essential tool for attracting new prospects, providing client support, and being available around the clock.”
For more information on Ngage Live Chat Support visit: http://www.ngagelive.com
Many people have seen the benefits of live chat on their main website, but have not considered the results that could also come from their blog. The traffic from your blog is inherently going to be very similar to that of your main site, and therefore similar potential clients could be waiting to be engaged in a conversation. Blog visitors are often in the preliminary stages of educating themselves and researching whether or not they want to contact your office. Live chat is a non-threatening option to begin the conversation because the potential client can remain anonymous for as long as they like. These readers are usually looking for specific and unique information which means they are going to be very relevant to the topic of the blog. This means that when they are converted into a contact, there is a high chance that they will be a good match for the services your business provides.