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How Live Chat Complements Your PPC and SEO Campaigns

If you are actively marketing your website through highly-focused and targeted paid ads and SEO campaigns, you are likely looking to make the most of your efforts and investment. Paid search campaigns are not cheap, and proper SEO takes a lot of time and effort, so you need to maximize the value of every visitor […]

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Using Google’s New Text-Enabled Ads to Increase Conversions

Ever invite a friend to dinner, or asked them about the best hotels in New York City? Chances are you did so through mobile messaging. In fact, nearly two-thirds of smartphone owners use messaging more than five times a day to communicate with others. And people aren’t limiting their use of messaging to social communications […]

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